Yi discovered his passion for hair at a young age and has since refined his expertise through years of training and experience. His journey began in China in 1999, where he completed his initial hair training at Shenyang Pivot Point International Institution.

In 2006, he made the bold move to the United States to further his career and explore new opportunities. Yi's mission is to redefine inner beauty and self-empowerment through the art of hair.

Back in 2007, he kicked off his journey in the beauty world by signing up at the Tammy Beauty Institute, a pretty respected spot in San Jose, California. This move came two years after he made the big leap to the U.S., chasing his love for all things beauty and aesthetics. All that hard work paid off when he wrapped up his program, gaining solid skills and know-how in different cosmetology practices.

Once he graduated, he jumped through the hoops to become a licensed cosmetologist, snagging licenses in several states like California, Texas, Maine, and New York. This not only showed how committed he was to his craft but also opened up a bunch of career options for him in different places, letting him connect with all kinds of clients and keep up with the latest beauty trends.

In 2010, he was eager to learn more, so he enrolled at Laney College in Oakland, California. There, he really dove into style, art, fashion, and culture, deepening his grasp of the aesthetic principles that shape the beauty industry. This experience helped sharpen his skills and artistic vision, allowing him to blend technical know-how with creative flair in his work as a cosmetologist.

In 2012, Yi decided to further expand his knowledge and skills in hair design and colorization by joining forces with the company founder Melissa Soon at Soon Beauty Lab in Brooklyn, New York.

In 2022, after a decade of working and living in New York, Yi decided to bring his over 20 years of experience in the hair industry to open E Hair Studio in South Slope, Brooklyn. He was drawn to the vibrant and diverse community of South Slope and saw an opportunity to provide exceptional hair services to the neighborhood.

The founder is constantly seeking inspiration from his travels around the world. He firmly believes that exploring different cultures can expand his creativity in doing hair. He continues to take classes to enrich his education in hair fashion and style, always understanding what his customers need and being able to create easy and maintainable styles and colors.

At E Hair Studio, his dedication to mastering the art of hair is reflected in the exceptional service he provides to every client.

With Yi's passion for creativity and innovation, he is committed to providing an unparalleled salon experience for his customers.

Join him at his hair studio and let him show you the magic that happens when talent and passion come together.

Vision

My main objective is to establish a tailored system that complements my work, allowing me to concentrate on my passions while managing other responsibilities. I am inspired by the wish to escape societal expectations and shape my own future, striving to harness my inner strength to create a path that aligns with my goals.

Mission

"How can I build a strong and sustainable business that I fully own and control in a world dominated by social media? Why should I prioritize social media over my true passion,, and personal value?"